Data reveals nearly 50% of ‘Yellowstone”s huge CBS debut audience had never seen the show
After scoring a 6.6 million-person audience by bringing Yellowstone to CBS on September 17, a deep dive into the numbers revealed 50% of those viewers had never seen the Paramount Network show. The Taylor Sheridan drama starring Kevin Costner was called up by CBS from its sister network in part to make up for... Read More.
